Meet the CT 200h: Eco Without the Friendly
More Details Emerge Regarding Lexus' Edgy New Hybrid Hatchback
WATERTOWN, MASS (09/28/2010)-- A booming market for fuel-efficient vehicles has seen most car brands promoting their compacts or hybrids with the youthful flair and brightness commonly associated with "going green." The yet-to-be released Lexus CT 200h, however, scoffs at the flashy colors and trends of other compact vehicles, choosing to stick with luxury and sophistication to match its agile, fuel-saving appeal. New details recently released by Lexus on the CT 200h cement its claim in the green market, while also staking exclusive real estate in the luxury compact class.
The CT 200h will not reach Lexus dealerships until early next year, but when it does it will become the fifth hybrid offered by the luxury automaker. Lexus may play down the green appeal of its vehicles, but Vincent Liuzzi, general manager of Boston Lexus dealer Lexus of Watertown, notes that the environmental credibility of Lexus lies in the numbers.
"Lexus vehicles offer a rewarding driving experience for their owners with luxury, comfort and a sophisticated style; that's what brings people into our dealership," said Liuzzi. "But that doesn't mean environmental impact and fuel economy don't matter to Boston Lexus customers. The engineers at Lexus have shown their commitment to green energy by successfully developing efficient hybrid engines that deliver the performance that Lexus buyers expect."
While official powertrain information on the CT 200h is limited at this point, Lexus is boasting an EPA estimated fuel economy of 42 mpg for the upcoming hybrid. In EV mode, the electric motor can power the hybrid for one mile at speeds of up to 28 mph, a feature that will save money for commuters in Boston's stop-and-go traffic. Other sustainable aspects of the model include bamboo charcoal speakers, LED lighting and the use of bio-sourced materials in its production.
The hybrid engine will not affect the performance or driving fun of the CT 200h. Total horsepower of 134 delivers enough boost to bring it from 0 to 60 mph in 9.8 seconds. MacPherson strut suspension will provide responsive handling, and a lateral damper system absorbs vibrations for a smooth ride. Drivers can change the feel of the road electronically, with modes including Eco, EV, Normal and Sport.
During the production process, dual quests for fuel economy and comfort came together. The new model spent a considerable amount of time in the wind tunnel tuning its aerodynamics to cut down on drag and cancel excessive noise. The result of this nuanced engineering is the lowest coefficient of drag in the luxury small-car class, giving the CT 200h the ability to negotiate tight streets and coast down roads with quiet power and efficiency.
This new Lexus hybrid, more than any other model in their lineup, is expected to attract a younger customer base, with a price tag that makes the prestigious luxury of Lexus attainable for a new set of eco-conscious drivers.
"We're excited to see this new model at our dealership next year, as well as the new generation of drivers that will turn to Lexus because of it," said Liuzzi. "Protecting our environment is an important issue for everyone, and Lexus is proving its dedication to a sustainable future with this innovative new hybrid."
About Lexus of Watertown:
Lexus of Watertown is Boston's premier Lexus dealer. They have a huge selection of new Lexus models and Certified Pre-Owned Lexus vehicles, in addition to an exemplary service department that keeps customers coming back. Easily accessible from MetroWest, the North Shore and the South Shore, Lexus of Watertown is just minutes off the Mass Pike between Route 128 and Route 93. For more information, visit them online at www.lexusofwatertown.com, call them at 888.227.9560, become their fan on Facebook at http://www.facebook.com/LexusWatertown, or stop by their showroom at 330 Arsenal Street, Watertown, MA.
Lexus of Watertown Introduces White Glove Buying Experience
Concierge Shopping Brings the Dealership to Busy Clients
BOSTON, MASS (08/26/2010)-- Massachusetts Lexus dealer Lexus of Watertown has launched a new buying program aimed specifically at busy area professionals. The new White Glove Experience from Lexus of Watertown saves valuable time by bringing aspects of the buying process to the customer's door. (Read more...)
Lexus of Watertown, WEEI, NESN Team Up to Fight Childhood Cancer
Massachusetts Lexus Dealer Sponsors Annual Jimmy Fund Telethon
BOSTON, MA (08/12/2010)-- Greater Boston Lexus dealer Lexus of Watertown has returned as a sponsor for the 9th Annual Jimmy Fund Radio-Telethon, which takes place August 19 and 20 on the WEEI Sports Radio Network and New England Sports Network (NESN). In partnership with the Boston Red Sox, WEEI and NESN will dedicate two days of programming to raising money for the Dana-Farber Cancer Institute. (Read more...)
Lexus: 5.5 Billion Green Miles Served
Massachusetts Lexus Hybrid Owners Contribute to Global Milestone
BOSTON, MASS (08/05/2010)-- In the five years since drivers first slid behind the wheel of a Lexus hybrid, the fuel-efficient luxury vehicles have racked up more than 5.5 billion miles on roads around the world. Lexus determined the miles driven, equivalent to almost 30 round trips to the sun, by multiplying the total number of Lexus hybrids sold by an average of 17,000 miles driven annually. (Read more...)
Lexus Announces Safety Recall for Older Models
Greater Boston Lexus Dealer to Provide Information for Owners
WATERTOWN, MASS (07/15/2010)-- Lexus has announced that 139,000 GS, IS and LS vehicles made in model years from 2006 to 2008 are part of a safety recall linked to engine valve springs. Greater Boston Lexus owners should be aware that the springs have the potential to break, causing the car to suddenly lose acceleration or stall. (Read more...)
Massachusetts Lexus Owners Encouraged to Hit the Road
New Lexus Benefits Program Offers Travel and Shopping Discounts
BOSTON, MASS (07/08/2010)-- Greater Boston Lexus drivers looking for a reason to travel this summer now have plenty of good excuses thanks to the Lexus owner benefits program. Offered through the program are a variety of benefits and events reserved exclusively for Lexus owners, including discounts on luxury hotels, golf getaways and private tours of Napa Valley wineries. (Read more...)
Longest Drive Begins at Lexus of Watertown
Boston-area Lexus Dealer Sponsors Golf Event for Brain Injury Association of Massachusetts
BOSTON, MASS (06/10/2010)-- Lexus of Watertown, a leading national Lexus dealer serving Greater Boston Lexus owners, is again stepping up to support the local community by sponsoring the Longest Drive competition at the Eighth Annual Brain Injury Association (BIA) of Massachusetts National Golf Club Tournament. The two-day event will be held for the second consecutive year at Newport National Golf Club in Newport, Rhode Island on June 27 and 28. (Read more...)
Jerry Remy Goes to Bat for Lexus of Watertown
New Ad Campaign Pokes Fun at Remy's Red Sox Connection
June 02, 2010, Boston, MA… Local Lexus dealer Lexus of Watertown impressed Red Sox legend Jerry Remy so much that the famed second-baseman and broadcaster is now their spokesman. In a new series of ads appearing on television and the Web, Remy pokes fun at his past and makes a pitch to be the president of “Lexus Nation.” (Read more...)
Owners Of Recalled Lexus Vehicles Find Solace In Lexus Of Watertown
Dealership creates detailed recall website for Boston area Lexus owners
Fri, 19 Feb 2010 WATERTOWN, MA
In the past month, Lexus owners have received notices advising them to bring their ES 350 (2007-2010), IS 250 (2006-2010) and IS 350 (2006-2010) models in for service due to the possibility of their accelerator pedals becoming entrapped in floor mats. It has also just been announced that the 2010 HS 250h will be recalled to update software on its anti-lock braking system. Owners of the HS will be notified in late February about scheduling appointments for this fix.
Lexus of Watertown is a local Boston area dealership that has been diligently servicing affected vehicles and answering Lexus owners’ questions. General Manager Vincent Liuzzi sympathizes with customers affected by the recall, but it hasn’t shaken his faith in the Lexus brand.
“This recall is an unfortunate event from an automaker that has built its reputation on quality and safety,” Liuzzi said. “In response, we at Lexus of Watertown are working overtime to service the recalled models and facilitate a smooth recall process by responding to any concerns from Lexus owners in the region.”
In an effort to better answer those questions and eliminate confusion surrounding the recalls, the Watertown auto dealer recently launched http://www.lexusrecallcenter.com/. This new website clearly lays out all the facts relating to the recall and directly explains what steps Lexus is taking to fix the recall issues.
These fixes, offered at Lexus’ expense, include the replacement of the floor mats with newly redesigned versions, as well as shaving ¾ of an inch from the accelerator pedal to prevent it from catching on the floor mat. In the meantime, Lexus has asked drivers of affected models to remove thick or loose floor mats which might catch on the pedals.
For owners of the ES 350, Lexus of Watertown will also reshape the floor underneath the accelerator to increase space between it and the floor. This is in addition to a new brake override system, announced in January, to be installed on all affected Lexus models by 2011. This system will addresses unintended acceleration by cutting engine power when the accelerator and brake are pressed simultaneously.
“We’re about making life easier for our customers,” Liuzzi said. “Whether it’s our new website clarifying the recalls, or the variety of complimentary services offered to owners who bring their models in, we want Boston area Lexus owners to know we’re taking the initiative to ensure their loyalty.
Improving Economy Allows Lexus of Watertown to Shine
Excellence in customer services and ability to transform with economy brings Boston Lexus dealer a rise in sales
BOSTON, Mass., Jan. 7 -- In the midst of the changing economy, Lexus recognizes the need to present customer incentives that cannot be bypassed. In a time where customers are searching for rock bottom prices and better fuel economy, Lexus has responded by offering affordable luxury Lexus vehicles that save on gas and reduce carbon footprints. "At Lexus of Watertown we are aware that we must evolve with the changing economy," General Manager Vincent Liuzzi said.
"We are proud to be offering our customers the ability to drive off with a luxury vehicle that is not just affordable, but can counter the rising fuel prices and reduce air pollution," Liuzzi added.
With more hybrid alternatives being offered such as the Lexus HS Hybrid, the LS Hybrid, the GS Hybrid and the 2010 RX Hybrid, Lexus of Watertown presents consumers the ability to feel good about a vehicle that not just saves them money but is also environmentally friendly.
Lexus of Watertown is recognized as a leader in the automotive industry for providing superior customer service and an overall top-rate experience.
"Our staff is dedicated to providing top of the line service that we know our customers expect and deserve," said Liuzzi. "Our sales team and customer service has earned Lexus of Watertown the distinction of being the number one dealer in New England in terms of sales volume last quarter."
For more information, visit www.lexusofwatertown.com.
About Lexus of Watertown in Watertown Massachusetts:
Lexus of Watertown is known as "Boston's Premier Lexus Dealer," and is conveniently located on 330 Arsenal Street between Boston, Metrowest, the South Shore and the North Shore. Lexus of Watertown is minutes off the Mass Pike between Route 128 and Route 93 and offers the largest selection of new and pre-owned Lexus vehicles in the area.
December to Remember Sales Event Continues at Lexus of Watertown
General Manager says Inventory is good and prices are even better
Watertown, MA, December 31, 2009 --Although the Lexus December to Remember sales event ends on Jan. 4, there is still time to head over to Lexus of Watertown to purchase a new Lexus.
Even though sales have been strong, Lexus of Watertown still has a considerable inventory, so shoppers can find the car they want at a very palatable price.
“We have amazing inventory of well-equipped Lexus vehicles at values you may not see again,” General Manager Vincent Liuzzi said. Christmas might be over, but prices have never been better. “We want customers to be able to drive the exact car they want right off the lot… and we are selling these cars at never-before-seen prices.”
Lexus of Watertown is known for its customer service and employees who will go the extra mile to keep customers happy. “We really see our customers as the most important piece of our business puzzle,” Liuzzi said. “Everyone here is committed to making sure that our customers leave happy with the car of their dreams.”
The December to Remember sales event is an annual sales promotion by Lexus worldwide. Television commercials for the event feature the iconic red bow on the top of each Lexus featured. “If it’s a gift, we can provide that red bow for that extra Lexus touch,” said Liuzzi.
To get in on this special event, call Lexus of Watertown at 888-227-9560.
